The 8-Step Marketing Strategy Workbook

Make the most of your marketing efforts with a well-thought-out master plan.

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Double down on your marketing

Do you jump on the latest marketing trends without thinking about whether it makes sense for your business? Get a better handle on your tactics from now on with a marketing strategy that’s bound to get you results.

8 Step Marketing Strategy Workbook sample pages

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Take command of your brand

Here’s what you’ll cover:

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SWOT Analysis

Your top Strengths, Weaknesses, Opportunities, and Threats to look at your business in new ways and from new directions.

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Value Proposition

Why someone should book with you over the competition based on what you do differently and the tangible value you bring to the experience.

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Guest Personas

Who’s your ideal guest, where do they hang out online, what are they most interested in, and what’s their number one motivation for booking?

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And much more

Including competitor profiles, marketing mix, and your final roadmap.