Constant Contact is an email marketing platform, used by more than 500,000 small businesses to build and deliver email campaigns to their customers. You can design, send and track emails with a simple set of tools and easy to use interface.
Email marketing is a great way to stay connected with your customers. Last minute deals, seasonal newsletters, and VIP offers can have a dramatic impact on your bottom line.
To get started, you first need a Constant Contact account. There is a free trial available at www.constantcontact.com and they offer competitive pricing based on the number of customers on your mailing list(s).
SetupBack to top
From your main menu in Checkfront, visit the Manage > Add-ons page and locate the Constant Contact tile. Hover your mouse over the tile and click on the Setup button as illustrated below.
When the pop-up window appears, click on the Activate button.
You will now be taken to the Constant Contact website where you must input your login credentials, as shown below.
After clicking the Log In button, you will be asked whether or not you wish to grant Checkfront access to your Constant Contact account. To continue the integration process, you must click on the Allow button.
Next, you will be taken back to your Checkfront account so you can complete the integration. Configure the options provided in the pop-up window and when you’re ready, click on the blue Update button.
Steps to Complete the Add-on Setup:
1. List ID: Choose the Constant Contact mailing list you would like your Checkfront contacts to be added to. You can use the standard General Interest list that comes with your Constant Contact account, or you can create a new one if you prefer, within the Constant Contact interface.
2. Opt-in Label: Enter a label that will be used to entice your customers to sign up for the mailing list. This can be whatever you like, but it’s always best to keep it short and sweet.
3. Custom Fields: You may map any custom fields you wish to add to your customer data in Constant Contact. These are fields of custom information that you collect during the Checkfront booking process, in addition to the customer name and email address etc. To add these details to your Constant Contact customer records, simply choose a custom field slot from the drop-down menu next to Checkfront field label. The Checkfront field will then be automatically mapped to the custom field in Constant Contact.
Using the Add-onBack to top
Now that the integration is complete, it’s probably a good idea to make a quick test booking and make sure everything is working as expected.
When the add-on is active in your Checkfront account, a new field will be automatically added to your booking form, with the label you input in the previous step. See an example in the screenshot below:
With the newsletter selected, upon completion of this booking, the customer details will be forwarded to Constant Contact and Mr. Barlow will be added to the General Interest mailing list. A quick check in your Constant Contact account will confirm this.
As you can see, all information has been added to this contact, including the custom fields that were mapped in the previous step!
And that’s it! As your bookings come in, and as long as customers opt-in to the newsletter, your list will continue to grow in Constant Contact and you will be able to deliver targeted emails to boost your business earnings.